I’m thrilled to share the following information about a major recognition of my book:

Becomes Award-Winning Finalist in the Self Improvement: Motivational
Category Of the National Best Books 2007 Awards

November 13, 2007, Flat Rock, NC – Life on Purpose: Six Passages to an Inspired Life (Elite Books) took the world by storm for it’s reinvention of the concept of life purpose when it was released this summer and now, it has been recognized nationally as a Best Book by USA Book News. The first and only how-to manual to uncover one’s reason for being, Life on Purpose by Dr. Brad Swift, has just become an award-winning finalist in the self improvement: motivational category of the 4th Annual National Best Books 2007 Awards. Winners, which included the likes of The Secret by Rhonda Byrne (Simon & Schuster – Atria Books), were announced on November 1, 2007.

USA Books News is the premiere online magazine and review website providing coverage for books from both mainstream and independent publishers to the world online community. Winners and finalists traversed the publishing landscape: Simon & Schuster, Penguin-Putnam, HarperCollins, Random House, McGraw-Hill, Houghton Mifflin Co., John Wiley & Sons & hundreds of independent titles contributed to this year’s outstanding BBA competition.

Based in Flat Rock, Swift is the country’s leading authority on personal life purpose. He has been a Life On Purpose Coach for over 12 years and is the founder of the Life On Purpose Institute (www.wbradfordswift.com/lop), an organization dedicated to offering spiritual growth programs, retreats, an online series and special reports for individuals and coaches. His one-on-one work, thought-provoking articles and speaking engagements have touched and transformed millions.

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Press Contact: Carol Arnold, Arnold Communications, (877) 718-4604 x2, carol@arnoldcomm.com